June 21, 2024

Mid Designer

Breakaway from the pack

Best SEO tools of 2023

The best SEO tools make it simpler and easier to ensure that your website is optimized for performance, as well as manage and monitor your search engine rankings. At its heart, SEO developed as an extension to web accessibility by following HTML4 guidelines, in order to help better identify the purpose and content of a document. 

This meant ensuring that web pages had unique page titles that properly reflected their content, as well as keyword headings to highlight the content of individual pages, and that other tags were treated the same accordingly. This was necessary, not least because web developers were often only focused on coding issues rather than the user experience, let alone following web publishing guidelines.